SANJUAN, Jordi Mercader; PRUÑONOSA, Josep Torres; MARTÍNEZ, Raul Gómez. Introspective (Emotional) and Rational (financial) Factors Influencing the Decision of Private Investors, Business Angels (BA), to Invest in Unlisted Companies . Journal of Cultural Analysis and Social Change, [S. l.], v. 11, n. 1, p. 3353–3383, 2026. DOI: 10.64753/jcasc.v11i1.4706. Disponível em: https://jcasc.com/index.php/jcasc/article/view/4706. Acesso em: 31 may. 2026.